White Walker

World renowned brand Johnnie Walker  teamed up with the network behind Game of Thrones, HBO, to produce  tipples inspired by the most enigmatic and feared characters and houses on the hit show.

We were charged with creating a suite of interactive content, immersive digital activations, social content and rich media advertisements for the brand partnership. To coincide with the Winter is Coming theme from the show, the bottle is magically born from the ice whilst the famous Wall backdrop stands hauntingly in the background. The varied content also included a Game of Thrones style Whisky Distillery map amongst other content.